A uniform represents purpose.

What represents human race?


Meysam Iranpanah : Master's degree in cognitive science.

Mini MBA Marketing

Meysam Iranpanah GOAL PROFILING

I believe human behavior can be either probable or imminent. In probable behavior the result of adaptive brain process is observed but in imminent behavior we see the exaptation of brain process. I'd like to conduct a research and detect these parts of brain, then consequently build a model to predict, explain and manipulate behavior.

I have been researching theory of mind since 2016 to achieve my goal. Due to lack of Facilities in Iran I designed an online eye and facial expression test in 2017 and started tests in Persian. By comparing test and brain coach results, I discovered a relation between theory of mind and life planning. After all, I decided to share my findings with others and launched a project by the name of HEP.

To begin achieving my goal I published my first work under the title of “EXAPTATION THEORY OF MIND’S ”.

Designed projects and models

Designed and launched Huxta.com online company, working in analysis and modeling human behavior. (since 2005)
Designed and launched Human Exaptation Project (HEP), researching in adaptive and exaptation human behavior. (since 2019)
Designed Cognitive Negotiation Course (Negotiation Profiling) (2014 to 2017)
Ongoing work on the theory according to situation in theory of mind. which, I have named uniform theory (since 2018)
Ongoing work on human concept and Time turmoil (since 2018)


The role of perceived emotion and language in a anticipation of theory of mind


Human behavior analysis and modeling course (one year) (since 2016)
Detecting deceptions and lies (since 2005)
Cognitive negotiation (since 2014)
Nonverbal Behavior (Semiotics) (since 2005)
Verbal Behavior (Verbal Skills) (since 2010)


Brain Coach

In brain coach after testing attention, judgment, Theory of mind by attention blink, Simon effect , eye test, facial expression and story tests and time and future vision interview, an individual profile is extracted. Then, In order to expand the brain functions in 3 levels of life connections, particular exercises are individually designed.(since 2017)

Get out of time turmoil

 Huxta in Avesta means good speech.

“One of the most widespread superstitions is that every man has his own special, definite qualities; that a man is kind, cruel, wise, stupid, energetic, apathetic, etc.
Men are not like that . . . Men are like rivers; the water is the same in each, and alike in all; but every river is narrow here, is more rapid there, here slower, there broader, now clear, now cold, now dull, now warm. It is the same with men. Every man carries in himself the germs of every human quality and sometimes one manifests itself, sometimes another, and the man often becomes unlike himself—while still remaining the same man.”

― Leo Tolstoy

EMAIL: meysam(@)huxta.com